Good Good Golf Announces Multi-Year Title Sponsor Partnership with the Northern Texas PGA

Erik Anderson • February 17, 2026

The brand will sponsor competitive junior events, serve as the official apparel provider to staff, and provide exclusive merchandise, prizes, and more at events as part of their effort to encourage and develop the next generation of golfers


Frisco, TX
(February 17, 2026) Good Good Golf, the leading golf brand at the intersection of media, community, and premium products, today announced a multi-year partnership agreement with the Northern Texas PGA (NTPGA). The deal will enhance NTPGA’s brand visibility and introduce golf professionals and junior golfers to Good Good Golf’s platform, services, and products, and encourage and develop the next generation of great golfers. Through 2028, Good Good Golf will serve as a title sponsor of the NTPGA, the official apparel provider of NTPGA staff, and sponsor the most competitive junior events on the Ewing Automotive NTPGA Junior Tour – the Who’s Next Major Series on the All American Tour, and the Good Good All American Tour Championship – as well as the Section’s Match Play Championship.


“Good Good Golf represents where the game is going, and we’re proud to partner with a brand that truly understands today’s young golfers,” said Mark Harrison, Chief Executive Officer of the Northern Texas PGA. “This partnership brings even more energy and innovation to the most competitive events on our junior tour and represents a meaningful investment in developing the next generation of incredible players and leaders in the game.”


As part of this partnership, Good Good Golf will engage with the best junior golfers in the region, offer exclusive merchandise and one of one prizes, and more, sharing inspiration that junior golf can serve as a pipeline for young players to one day become part of Good Good Golf’s talent team. The Who’s Next Major Series is a premier subset of All American Tour events that are two-day tournaments for highly-skilled junior golfers at top-rated courses in the northern Texas region.


“At the Good Good Who’s Next Major Series tournaments, junior golfers compete in some of the most high-stakes moments of their career to date, creating lifelong memories on the course and gaining skills that pour over into many aspects of a young athlete's life,” said Good Good CEO, Matt Kendrick. “We could not be more excited to take part in tournaments that not only grow the game, but also establish an athlete’s lasting appreciation for the sport of golf.”

Some of golf’s most prolific champions, including Jordan Spieth and Scottie Scheffler, and Good Good’s very own Brad Dalke and Sean Walsh have competed as part of the Ewing Automotive NTPGA Junior Tour, which encompasses the state of Texas north of the 31st latitude, or just north of Austin. Based in Texas and hosting its first PGA TOUR tournament, The Good Good Championship, this fall, the partnership underscores Good Good Golf’s commitment to growing the game across the region. 


For more information, visit the Good Good Golf website.

About Good Good Golf

Good Good Golf is a leading golf brand at the intersection of media, community, and

premium products. With over 4 million social subscribers and a rapidly growing global audience, Good Good Golf delivers high-quality content combining entertainment, competition, and instruction. Backed by a $45 million investment led by Creator Sports Capital and including Omaha Productions, the brand aims to make golf more accessible, dynamic, and culturally relevant. Good Good Golf offers premium apparel, accessories, and equipment, positioning itself as a respected top-tier brand for golfers worldwide.

Website | Youtube | Instagram | Tiktok 


About Northern Texas PGA

The Northern Texas PGA is one of 41 Sections of the PGA of America. Over 1,100 PGA of America Golf Professionals employed at more than 300 facilities comprise this Section. Its geographic territory includes the State of Texas north of the 31st latitude, or just north of Austin. The Northern Texas PGA headquarters are located on the PGA Frisco campus and feature state of the art office space, a growth of the game pavilion and a golf park designed for junior golfers and families. The Northern Texas PGA staff’s mission is to serve PGA of America golf professionals and grow the game by managing the day-to-day affairs of the Section. The Northern Texas PGA also operates the Northern Texas PGA Foundation and The Ronny Golf Park.

Website | Instagram

By Molly Rawlins December 17, 2025
Paez, McCorkle, Shields also honored with Playing Awards
By Margaret Miller December 9, 2025
LAJITAS, Texas (December 9) – Brandon Bingaman, PGA assistant professional at Gleneagles Country Club, won the Duel in the Desert at Lajitas Golf Resort to claim the 2025 Yamaha Golf-Car Company | Srixon and Nike Match Play Championship Open Division title. Rob Shields, PGA member at The Winsford Group, claimed the Senior Division title. The No. 2-seeded Bingaman battled No. 12 Jon Antunes, PGA director of instruction at Heart of Texas Golf Academy, in a 36-hole final match for the title and $10,000. Both players began their run to the championship match back in October at White Bluff Resort, where they battled their way through the 32-player Match Play Championship bracket. “It’s incredible out here,” said Bingaman. “Jon is awesome; we couldn’t have had more fun. It’s hard, because on one hand you want to win and it's stressful, but on the other hand we were just two guys enjoying playing golf.” After playing 18 holes on Monday, their match stood at 2UP in favor of Bingaman. He continued his charge with birdies on holes 2, 3, 4, 5 and 8, extending his lead to 7UP. Antunes quickly answered back with a long putt on the 9th hole to cut into Bingaman's lead. But, Bingaman drained a birdie putt on hole 13 to end the match. He claimed his first Match Play title 7&5. Bingaman made a putter switch in between the 36-hole match. “I brought two putters with me. I’ve been flipping back and forth recently between a L.A.B Putter and a Scottie Cameron, which did me well last week. Going into this weekend, I had a good feeling [about the latter], and good feelings turned into good playing.” This is the first year that Bingaman has made it to the final match. Antunes has won the title twice, previously in 2021 and 2022. “This was my first time qualifying for [Duel in the Desert], and I was super excited because I’ve heard nothing but great things about Lajitas Golf Resort,” said Bingaman. In the Senior Division, Rob Shields, PGA Member of the Winsford Group, started the day with a 1UP lead over Billy Harris. Harris birdied the 2nd hole to tie the match, and on the next hole, he went 1UP. Shields and Harris battled back and forth on holes 4, 5, 6 and 7 before Shields won holes 8, 9 and 10. His 3UP lead was enough to take the victory on hole 16, 3&2. “I think my putting was good. I hit the fairways today, which is good because if not, you’re playing in the trees, or desert; but, it was fun. I had a good time,” said Shields. He continued by praising his opponent and friend, Billy Harris, “I’ve known Billy for a long time. He’s a good guy.” Shields earned $5,000 for his victory today and his first match play title. This year was the fourth year that the Open Division championship match was conducted in Lajitas and the second year that the Senior Division joined them. “This place is a hidden gem. It’s a great golf course, lots and lots of fun. It was a joy being out here. The elevation changes are awesome,” said Shields about Lajitas Golf Resort. The Yamaha Golf-Car Company | Srixon and Nike Match Play Championship was presented by Adventures In Golf, Lajitas Golf Resort, PGA TOUR, THE CJ CUP Byron Nelson, TPx Communications and XXIO.
Cameron Doan GY
By Molly Rawlins November 21, 2025
2025 NTPGA Award Winners
November 18, 2025
HOUSTON, TEXAS (November 18, 2025) – The historic 45th Joe Black Cup has concluded, and we proudly congratulate Team NTPGA on securing the victory at BraeBurn Country Club with a final score of 15.5–8.5 over Team STPGA. Team NTPGA established early momentum during Day One, delivering an impressive performance in the Four-Ball and Foursomes matches, where they earned 9.5 points to build a commanding lead. Their strong play continued into the Singles matches, where they successfully held off a determined rally from Team STPGA. Throughout Tuesday’s competition, spectators were treated to a dynamic and engaging battle, with the leaderboard frequently shifting between red and blue as both teams exchanged critical points to tie the session 6-6. This year’s event was elevated by a truly memorable “Evening of Honor,” during which we welcomed and celebrated 29 Past Captains. Their presence underscored the tradition, legacy, and camaraderie that define the Texas Joe Black Cup Matches. The evening served as a powerful reminder of the event’s rich history and the influential leaders who have helped shape its enduring significance. We extend heartfelt congratulations to Team NTPGA for their outstanding performance and to both teams for exemplifying sportsmanship, competitive spirit, and pride in their respective sections. The 45th Joe Black Cup will long be remembered as a fitting tribute to the heritage of golf in Texas, Mr. Joe Black, and the individuals who continue to elevate the game. After 45 years of competition, the Northern Texas PGA now holds a 22–21–2 lead over the Southern Texas PGA in the storied history of the Joe Black Cup Matches. The 46th playing will return to Midland Country Club on November 16–17, 2026, where Team STPGA will look to reclaim the cup and bring it back to Southern Texas. A special thank you to Club Car, Srixon, Cleveland Golf, Peter Millar, and Winston Collection for their outstanding partnership and support in creating a world-class atmosphere befitting this historic 45th edition of the Matches. To view the final results, click here .